Content tagged #Universal Commerce Protocol

3 posts found

News•Digital Marketing

Google's UCP checkout lets users buy direct from search, bypassing your site. Optimize product feeds now for this new direct-to-sale SEO opportunity.

2/13/2026

News•AI & Search Engine Evolution

Etsy & Wayfair join Google AI Shopping via UCP! Prepare for agentic commerce as US shoppers buy directly in Search/Gemini. Learn more now.

2/13/2026

News•Google Shopping

Google's UCP is here! Discover how this Universal Commerce Protocol will reshape online shopping via Search, LLMs, and more.

2/12/2026